What do 4/20 and Flamin’ Hot Cheetos® have in common? A lot, it seems. Recently, on 4/20, I took my granddaughter to listen to the inventor of the popular snack; she loves Flamin’ Hot Cheetos®! To understand how much, once, while in the Caribbean, we spent an entire day searching for them in every store on St. Thomas. It was the family’s collective mission.
So after Richard Montañez, Executive Vice President for Frito-Lay® autographed a bag of her favorite snack, we heard his rags to riches journey. He took us from his first day as a janitor at Frito-Lay to his role as Executive Vice President; he peppered thought-provoking statements throughout his presentation. It was inspiring, funny, and filled with sage advice.
His talk was targeted at people starting careers or trying to advance in their careers. But as I listened to him, I realized his advice not only applied to young careers and careers in transition, but also to young industries and industries in transition.
Which takes me back to 420 and cannabis.
Legal, regulated cannabis is a young industry in the process of transition and much of Montañez’s advice applies. Continue reading “Flamin’ Hot Cheetos® and 4/20 – A Fitting Combination”